Catch us on the road!
The authors of "The Consumer Insights Revolution" are hitting the road in 2024 and 2025. Interested in meeting up with us? Schedule some time while we're in your city.
Meet us on the road
The Consumer Insights Roadshow
September 17: New York - Connected Insights Conference
September 17-19: New York - Corporate Researchers Conference
September 19: New York - NYU School of Professional Studies
September 30 - October 1: Newport Beach - PSXConnect
October 2-4: Chicago
October 3: London - Festival of Marketing
October 8-10: Orlando - TMRE
October 14-16: Paris
October 21-24: San Francisco
October 28-30: Minneapolis
November 5-7: London - Marketing AI Agents Workshop
November 19-21: Miami
December 3-4: Amsterdam
Want to meet up?
The Consumer Insights Revolution
Discover the secrets behind PepsiCo and Zappi’s transformation of PepsiCo’s consumer insights function into a globally connected, consumer-centric powerhouse. The Consumer Insights Revolution provides a comprehensive guide for market research professionals and organizations looking to modernize their insights capabilities and drive substantial organizational change.
Key topics include:
Modernizing insights functions: Practical steps and real-life stories to evolve your insights team.
Strategic evolution: Develop your people, processes and technology to drive significant organizational change.
Insights maturity framework: Achieve consumer-centric, data-driven operations with a clear path to insights maturity.
What they're saying
“Indispensable and inspiring!” Lenny Murphy, Greenbook
“Energizing and a must-read.” Nic Umana, Mars
“A goldmine of nuggets for anyone navigating the future of market research.” Michelle Gansle, McDonald’s
“Powerful lessons on leveraging technology partnerships to elevate a global brand’s consumer focus.” George Kadifa, Sumeru Equity Partners
“A flavor of the next evolution of consumer insights.” Jane Wakely, PepsiCo
